Chick-fil-A boosts app downloads 14% with QR codes

Submitted by lander on Tue, 11/19/2019 - 09:18

From Mobile Marketer:

Chick-fil-A boosts app downloads 14% with QR codes, analysis finds

QR codes have received fresh traction with marketers after smartphone cameras acquired new scanning capabilities that do not need users to download a separate app in order to read a code, according to UPshow. The latest versions of Android and iOS can read QR codes without the need for downloading a separate app.